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Slide Notes

Or, How I learned to stop worrying and love the CMS.
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UW + WordPress

Published on Nov 18, 2015

Slides from my talk CS Seattle presentation on August 19th.

PRESENTATION OUTLINE

UW + WORDPRESS

HOW I LEARNED TO STOP WORRYING AND LOVE THE CMS
Or, How I learned to stop worrying and love the CMS.
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MINDY MESSENGER

My name is Mindy Messenger and I'm a content strategist for the Marketing Web Team at the University of Washington.

We provide awesome advice and free tools for UW departments and organizations, but we do not control the entire UW web ecosystem. We're kinda like free internal consultants. And we are notoriously efficient (by Higher Ed standards, we're like a bolt of lightening).
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I WON'T DISCUSS

This talk is designed for content strategists, so I'm going to ignore the general WordPress questions most people have.

THERE'S A WORDPRESS MEETUP

THEY MEET MONTHLY IN SEATTLE.
You can find the Seattle WordPress Meetup group here: http://www.meetup.com/SeattleWordPressMeetup/
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I WILL DISCUSS

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SO, WHY WORDPRESS?

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BECAUSE WORDPRESS IS

YOU KNOW IT'S LOVE

LET'S LOOK AT SOME SITES

ALL RUNNING ON WORDPRESS, OF COURSE!
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UW CAMPUS MAP

GOAL: A MODERN WEB-BASED MAP
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MOBILE VIEW OF WWW.UW.EDU/MAPS

150TH TIMELINE

GOAL: CROWD-SOURCED UW EVENTS TIMELINE
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OUR GENERAL TEMPLATE

GOAL: BRANDED, ONE-SIZE-FITS-MOST THEME FOR THE UW
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MEET OUR FUTURE

GOAL: AN EASY-TO-USE, "WIDGETIZED" HOMEPAGE
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Untitled Slide

Untitled Slide

LET'S TALK GOVERNANCE

IT'S A BIG DEAL WHEN YOU HAVE MULTIPLE SITES
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TRAIN, TRAIN, TRAIN

LISTEN

TO OUR PEOPLE, TO OUR PARTNERS

POSITIVE REINFORCEMENT

MY ARSENAL

QUESTIONS?

BE GENTLE. I'M JUST THE CONTENT STRATEGIST.
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CREDITS

Images for slides 7, 25, 26, and 27 were taken by Katherine B. Turner of University Marketing.

If you want to learn more about the work the Marketing Web Team does for the University of Washington, visit our blog at uw.edu/marketing/web.
Photo by kevin dooley