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Your Elevator Pitch

Published on Nov 19, 2015

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PRESENTATION OUTLINE

YOUR ELEVATOR PITCH

FOR YOUR BOOK, BUSINESS OR PRODUCT
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WHAT DO YOU DO?

THE QUESTION AT A PARTY/CONFERENCE/INTERVIEW/OUT & ABOUT

BRAND CONFUSSION

ALL OVER THE MAP/UNCLEAR/UNFOCUSED/HESITANT
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TALK TOO MUCH

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THE ANCHOR STATEMENT

The go to description of who you are & what you do
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1-2 MINUTES

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MAIN CATEGORY

People need to fit you into what they already know

WHY YOU?

BACKGROUND/TALENTS/RESULTS/POV
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WITH A TWIST

WHAT IS UNIQUE ABOUT WHAT YOU BRING?
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FIND A NEXT STEP

ARTICLE/BOOK/FREE CONSULT/THANK YOU/LUNCH/COFFEE/CALL
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