PCPL & Social Media 2019
Published on Nov 19, 2015
Created for presentation to the Pima County Public Library Advisory Board October 3, 2019. Speaker: Lisa Waite Bunker (Pima County Public Library).
MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
PCPL & social media
We're looking forward to seeing you!
Untitled Slide
Why social media?
- It's where people are reading
- Unique opportunity to speak in our own voice directly to people who are interested in what we're doing
- Instantaneous broadcast, quick impact
- Ability to distribute contributions
Untitled Slide
Social snapshot
- 72 staff officially contribute in some way (some writing, some monitoring)
- PCPL Facebook page likes: 12,819
- Branch Facebook page likes: 166 to 3,454 (35 total pages)
- Twitter following: 8,034
- Instagram following: 3,449
Untitled Slide
Untitled Slide
Events marketing
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Library service awareness
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Library service awareness
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Customer Service
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Entertainment & learning
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
Tucson, around 1880! The street where the farms end and the city begins is Main Avenue, which was the Spanish Colonial Camino Real. The light area that runs L-R amidst the farms is the Santa Cruz River, which flowed year-round at that time. The park is now called Presidio Park.
Existing buildings from this era are the Fish-Stevens House (now part of Cafe a la C'Art / Carte Blanche Catering and the Tucson Museum of Art and Historic Block), and the Sam Hughes house. The elegant 2-story adobe home across from the Congregational church belonged to Barron Jacobs, a Tucson merchant, banker, and legislator. It was torn down in 1968 (photo: https://tucson.com/jacobs-house/image_757fb914-7cd4-11e5-bc12-fba28b15daf6....).
This photograph is from the collection of the Tucson Museum of Art Library. #TBT #ThrowbackThursday
--community building
--Entertainment, learning
--Customer service
--Events
Tucson, around 1880! The street where the farms end and the city begins is Main Avenue, which was the Spanish Colonial Camino Real. The light area that runs L-R amidst the farms is the Santa Cruz River, which flowed year-round at that time. The park is now called Presidio Park.
Existing buildings from this era are the Fish-Stevens House (now part of Cafe a la C'Art / Carte Blanche Catering and the Tucson Museum of Art and Historic Block), and the Sam Hughes house. The elegant 2-story adobe home across from the Congregational church belonged to Barron Jacobs, a Tucson merchant, banker, and legislator. It was torn down in 1968 (photo: https://tucson.com/jacobs-house/image_757fb914-7cd4-11e5-bc12-fba28b15daf6....).
This photograph is from the collection of the Tucson Museum of Art Library. #TBT #ThrowbackThursday
Community building
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Staff voice, creativity
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Neighborhood news
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Neighborhood news
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Neighborhood news
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Neighborhood news
How we use social media
How we use social media
--community building
--Entertainment, learning
--Customer service
--Events
--community building
--Entertainment, learning
--Customer service
--Events
Current challenges
- Facebook tightly restricts who can see our posts
- Especially "calls to action"
- Posts from our library pages don't spread as well as posts from your personal accounts
Follow the library on social!
Become a Social Media Ambassador
Become a Social Media Ambassador
How you can help
- Like us on Facebook, Instagram & Twitter, especially the pages for the libraries in your district
- Set up notifications
- Share our posts with your friends
- Tag influential friends on our posts
- Invite friends to our events
Follow the library on social!
Become a Social Media Ambassador
Become a Social Media Ambassador
How to find us
Follow the library on social!
Become a Social Media Ambassador
Become a Social Media Ambassador
How to find us
Follow the library on social!
Become a Social Media Ambassador
Become a Social Media Ambassador
Thank you!
We appreciate all you do for us
Follow the library on social!
Become a Social Media Ambassador
Become a Social Media Ambassador
