Reverse Marketing Method

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PRESENTATION OUTLINE

Reverse Marketing Method

Win hard to reach clients in the noisy new economy

Is this You?

  • Hard to grow your business except through referrals
  • Struggling to get prospects to make a decision
  • Prospects say yes and then back out
  • Bought the latest automation software, Ads course, tried trainings and failed?
  • Struggle to reach your ideal prospects?
Photo by { pranav }

Feeling like you are an overworked and underpaid business owner?

Real Problem?

You've been taught a backwards formula
Photo by { pranav }

I was fed up with seeing coaching/consulting advice that is worthless and downright harmful to most business owners. So I created the BD Growth Sales Freedom Community that helps business owners develop and implement practical, actionable plans that create real world results in the noisy business world.

"Reverse" Marketing Method

Counterintuitive way to win hard to reach customers
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Imagine If....

  • You felt 100% certain on how to grow your company. Knew exactly what steps to take
  • You business could cut through noise in your market to win hard to reach prospects
  • Stopped hearing the voice in your head that you don't know what you're doing and not good enough

"Reverse" Marketing Implementation Map

Photo by Alex Ristea

The impossible game as an overworked and underpaid business owner

Photo by Will Montague

Do You Enjoy This?

Beating prospect into submission

Widgets, self-help programs, clearings, and anything else imaginable to get results

Photo by Will Montague

Backwards Experiment

What if I broke the traditional rules?
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First company went from 3K to 15K profit in 60 days

Partnered to implement this strategy with Andersen Consulting: 4 million dollars of revenue growth

Helped 4 companies grow profits over $500,000 within a year in 3 different countries.

The Reverse Marketing Method Was Born

5 Companies Over 2 million

Traveled to 54 countries

I was fed up with seeing coaching/consulting advice that is worthless and downright harmful to most business owners. So I created the Reverse Marketing Method that helps business owners develop and implement practical, actionable plans that create real world results in the noisy business world.

Jonathan Z
$3,000 a month to 73,000 in 5 months

Rachel S. Creating $305,000 after a year of working together

There are 2 ways to influence people:
Persuasion or a Gun

3 Steps To Premium Clients

  • Clarity of Purpose
  • Progressive Contributions
  • Compelling Prospect To Go Through Fear
Photo by ilmungo

Got a hole in your wallet?

Marketing without invisible influence
Photo by LordSchrammi

Clarity Of Purpose

Predictable Profits

Lack of Clarity Symptoms

  • Only winning clients through referrals
  • Long time for prospect to buy
  • Overworked/Underpaid business owner
  • Not enough leads
Photo by Eric Leslie

5 Picture Test

You have 15 seconds to win

Never met a person who could clearly do this that wasn't breaking $20,000 a month in profit

Progressive Contributions

Getting to the hard to reach clients
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Mistake 90% Of People Make

How to kill the success of your business
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Would you like to go after 3% of the market or 10% of the market?

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Dog Eat Dog Strategy

Fight over the 3% of market
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Need to hard-sell KILLS relationships.

Based on FEAR.

Who is really afraid?

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Contribution Strategy

Win over the most skeptical prospects
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Marriage On The First Date?

Doesn't work in life, doesn't work in business
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90% of companies do NOT go after 80% of the prospects in the market

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Translation:
9 out of 10 businesses compete for 20% of available prospects
1 out of 10 businesses compete for 80% of prospects

Photo by jimbowen0306

90% Fish in same pond

Photo by Krabiman

Contribution strategy catches fish BEFORE they get to the same pond

Photo by Krabiman

Invisible influence is the key to enrolling new clients WITHOUT high pressure sleazy sales tactics

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Powerful relationships or a bunch of 1 time offers?

Compelling prospects to buy

Symptoms Of Compel Issue

  • Resorting to hard sell tactics
  • Constant money objections
  • Prospects are in the friend zone
  • Lots of leads and little sales

Who is the only person that can compel the prospect to buy?

The Prospect!

The root of the money objection comes from inability to compel person to buy

Must get the prospect to the future-realized

Prospect MUST be clear on what they are committed to

No commitment =
NO RESULTS

The struggle is that the prospects problem is like groundhogs day. They don't know how to get out of the situation.

Prospect Must Get Into Motion

Must get the prospect IN MOTION
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Reverse Marketing Recap

  • Clarity creates qualified prospects
  • Progressive contributions gets to the most skeptical (and best) prospects
  • Compel prospects to buy instead of force them
Photo by Will Montague

In the next 90 days...

You can build the "Reverse" Marketing Method System.

Get 100% clarity on how to win clients

Photo by Will Montague

You will get clients, GUARANTEED

Photo by Will Montague

100% Clarity To Closing Clients

  • Work with you through the 3-step framework
  • Get expert feedback each step of the way
  • Avoid the pitfalls that plague 90% of business owners
  • Guaranteed to get you results
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You Have A Choice

If we decide to work together, you're 100% Guaranteed to make money

Photo by Will Montague

Who Else Would Do This?

No One - I Checked

Why Am I Doing This?

Tired of the worthless coaching/consulting advice