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DownloadGo Live

2017 Strategy

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PRESENTATION OUTLINE

1.

2017 KICKOFF MTG

BRAND STRATEGY & DEVELOPMENT
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2.

2017 HVAC FORECAST

  • AOR will remain within 1%
  • Home Depot/retail channels are expected to grow 15%
  • Opportunity with WiFi, Home Automation, & IAQ
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3.

TEAM GOAL

ONE METRIC THAT WILL LEAD TO OUR SUCCESS
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4.

IMPROVE EQUIPMENT MIXSHIFT

WHILE INCREASING MARKET SHARE
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5.

ODU MIX SHIFT

6.

TARGET FAD

FADS ACCOUNT FOR >25% OF odu SALES
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7.

FAD MIX SHIFT

8.

WHERE WE WIN

F/B THAT IMPACT ASPECTS OF coMFORT
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2017 FAD mIX GOALS

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INVESTIGATE

HOW CAN WE IMPACT A CHANGE IN MIX SHIFT...
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...at the kitchen table.

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...to change LONG term behavior and drive mix shift improvement?

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WATSCO VENTURES

TOOLS YOUR DEALER NEEDS THAT YOU CAN PROVIDE
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LOGIC MODEL

ORGANIZE & IMPLEMENT SUCCESSFUL CHANGE INITIATIVES
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UPCOMING TRAINING

  • TM training next week
  • State of Big Ten
  • Top Breakout at Dlr Mtg
  • Video training
  • Train the trainer events
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17.

START YOUR PLAN

WHAT ARE YOUR TARGETS AND ACTION ITEMS
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FOCUS POINTS

  • Determine Target dealers
  • Tools
  • Training
  • Promos/incentives/gifts
  • Immediate Actions Items
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Mike Poirier