PRESENTATION OUTLINE
5 Ways to Completely Sabotage Your Dessert Franchise
While there’s no set way to run your dessert franchise, there are some definite steps you can in the right direction, as well as some definite steps you can take toward self-sabotage. During your purchase, opening, and running process, be sure to keep in mind the definite don’ts of owning a dessert franchise.
Topics of Discussion
- Ignore Your Employees
- Ignore Your Customers
- Break the Rules
- Dive Straight into the Deep End
- Stretch Yourself too Thin
1. If you truly want to sabotage your dessert franchise, disregard your employees at every chance you get. This is because apart from your customers, your employees are the lifeblood of your business. Happy employees are good employees, and good employees keep customers flowing and happy in return. So if your employees have any questions, comments, or suggestions for improvement – ignore them if you want to go belly-under.
2. Just as it’s important to listen to your employees, it’s critical to listen to your customers, too. Was their food lackluster? Are they unhappy about the service they received? Keeping current business can arguably be more important than earning new business, so don’t forget the ones who are already loyal to your fast food franchise (unless of course you want to sabotage your business).
3. Businesses are governed by a series of regulations, especially when it comes to businesses that serve food. These regulations apply in everything from staffing to store cleanliness. If you don’t follow these rules, we assure you that your dessert franchise will go down quicker than you can keep track of.
4. If you’re a first-time business owner getting started with your dessert franchise, you’d be taking a big risk by not easing into it until you get a hang of the ropes. For example, buying three stores when you’ve never owned one before is a prime example in diving into the deep end. To make sure all your ducks are in a row, take your time and make sure you’re stable before taking on more responsibility.
Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. Franchise offerings are made by Franchise Disclosure Document only.
