Bentley University Graduate Career Services
Published on Nov 21, 2015
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PRESENTATION OUTLINE
Graduate Career Services
Team Lucy
Graduate Career Services (GCS) provides innovative, personalized customer care as an active partner in strategic career development and advancement for the globally diverse student body of the McCallum Graduate School of Business.
Photo by kevin dooley
Photo by Robert S. Donovan
Bentley University
Graduate Career Services
166 likes
Pictures of success stories with too many words
Low engagement
Bentley Graduate Career Services
197 likes
Posts about once a week
Very minimal interaction
1) Increase likes by at least 30% of it’s current amount (50 likes)
2) Increase “Reach” to at least 80% of audience
3) Increase “Post clicks” to at least 80
Photo by Foomandoonian
Photo by nan palmero
Career Mentor Marketplace
2,412 members
Francisco
- International student
- First time living in US
- Looking for company who would sponsor him
-Wants to work in U.S
Jasmine
- Born and raised in the the United States.
- Looking to network with employers
- High paying salary
- Great Benefits
- Travel Opportunities
Jane
- Busy parent with two children
- Part-time student
- Looking for higher paying job
- Is not able to attend most events
Survey Monkey
- What social media platforms are you most active on?
- When do you check facebook the most?
- Do you pay more attention to pictures or text?
- Are you aware that there is a Graduate Career Services FB page?
Interviews
- At least 3 to 4 international students
- At least 3 to 4 domestic students
Meet with Brian Piper (GSA VP of Communications)
- What worked in past?
- What students are most interested in?
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