SAMSUNG

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• For more than 70 years, Samsung has been dedicated to making a better world through advanced technologies, competitive products and constant innovation .
• As a global leader in the digital technology industry, they are always looking for new ways to connect with their customers on a personal level.

Matthew Moller

the following goal of Samsung

• Build relationships directly with their customers by gathering profile data and insights to improve customer intelligence
• Improve the account creation process to allow people to quickly engage
• Increase participation in the site

Matthew Moller

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• The impact of implementing JUMP is incredibly valuable as we seek to understand who our customers are, what products they like or own what value props are working, what marketing is driving sales

High-Value Customer Relationships

• Social login users were approximately 34% more likely to open email
• Social login users were 63% more likely to click through a link on email
• Social login users were 506% more likely to leave a product review

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• Expedite the account creation process
• Access and leverage social profile data to enhance customer intelligence
• Increase engagement on site and via email with high-value customers who prefer to use social login