Bulldawg Beverage

project task:
develop a new product for Bulldawg Beverage's untapped target market:
high school students

product selection

• soft drink
• hot drink
• fruit drink
• sports drink
• vegetable juice

steps to research

• define the problem
• obtain the data
• analyze information
• propose a solution
• apply the results

define the problem:
no drink options for bulldawg beverage's target market

Obtaining data

• customer survey
• quantifiable questions (Who, What, Why)
• conducted over the internet
• use of google forms

Mango Maid

customer survey example

Winter in a cup

customer survey example

analyze data and
propose a solution

Data charts

Data Charts

results:
product trade show

Mango maid Trade Show

Winter in a cup
trade show

project findings

product sample