BUSINESS STUDIES

UK MANUFACTURING

• Technological Change
• Globalisation
• Government Policy
• Location
• Opportunities and Threats

ESSAY WRITING

SEND A MESSAGE TO THE EXAMINER...

OVERALL STRUCTURE

• Introduction, define the topic put it into context
• Application - case studies
• Analysis - knowledge and theory
• Evaluate - weigh the argument
• Conclusion

APPLY

• Relate your argument to an industry or business
• Arguments based on context of the question
• Ensure your case studies/data are relevant
• Use a range of relevant sources
• Use cases where you can compare and contrast

ANALYSE

• Use relevant theory
• Select information from sources
• Build up a developed argument
• Analyse cause and effect
• Examine all key issues in the question

EVALUATE

• Use evaluation throughout the answer
• Especially in the concluding paragraphs
• Address the specific question
• Make a judgement built on your arguments
• Pull everything together in a clear conclusion

TOP TIPS - PART 1

• Avoid cliches
• Don't make too many points in one paragraph
• Don't assume examiner knowledge
• Dig into the examples doe addiotnal research of your own
• Read the question at least twice

TOP TIPS - PART 2

• Set the scene in your introuduction don't rush in
• Think about the examples/case studies you will use are they relevant
• Avoid default analysis, everything ending in sucess or failure, profit or loss
• Underpin all your points with theory and examples
• Make sure your final paragpraph is evaluative and 'chunky'