1 of 5

Slide Notes

DownloadGo Live

Content at Appirio

Published on Apr 17, 2016

No Description

View Outline

MORE DECKS TO EXPLORE

PRESENTATION OUTLINE

1.

Content at Appirio

Things I have learned
Photo by Jeff Kubina
2.

What is Content Marketing?

  • Not Advertising.
  • Useful information builds relationships.
  • Get people to download gated content.
  • Goal: new channel for leads
Photo by Stéfan
3.

Lesson 1

  • You know more than you think you know.
Photo by Nina Matthews Photography
4.

Lesson 2

  • Keep things simple.
Photo by Nina Matthews Photography
5.

Lesson 3

  • Being a little different pays off.
Photo by Nina Matthews Photography

Friend of Haiku Deck