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Creative Branding For Creative Organization

Published on Nov 21, 2015

Creative Branding for Creative Organization

PRESENTATION OUTLINE

BRAND YOUR ORGANIZATION, NOW

BECAUSE CREATIVITY IS THE MOST IMPORTANT QUALITY YOU HAVE

ORGANISASI HARUS MEMBANGUN BRAND YANG KREATIF KARENA

  • Branding is Trust
  • Branding is Value
  • Branding is Expectations
  • Branding is everything and everything is Branding

*Organisasi dengan branding kuat akan mendapatkan banyak pengikut/pendukung

*Organisasi dengan branding kuat akan mudah mendapatkan pendanaan/sponsorship

*Organisasi dengan branding yang kuat akan lebih mudah diingat masyarakat

*Organisasi dengan branding yang kuat akan lebih mumpuni saat ingin membuat event

HOW TO BRANDING ORGANIZATION

WITH ANTI MAINSTREAM ATTITUDE
Photo by Nick Dimmock

MARI MEMBUAT...

  • Logo dan slogan yang cutting edge dan memorable
  • Organisasi yang melek teknologi
  • Memakai grafis sebanyak dan sesering mungkin
  • Adakan event-event yang belum pernah ada sebelumnya

4 Kunci penting sebuah organisasi berhasil membangun Brand

Photo by heanster



Different
Focus
Relevant
Consistent

Photo by ecstaticist

WHAT YOU ABSOLUTELY NEED

TO BUILD A GREAT BRAND



Great Leader

Creative Director

Constant Communications

Vibrant Workplace

Photo by JD Hancock

USE LOTS OF GRAPHIC

  • Because people love to see nice things
  • Graphic is the best way of communication in FOMO era
Photo by geishaboy500

THINGS TO AVOID

  • Bad, Uninspiring Design
  • Incoherent/Unfocused Branding
  • Unrealistic Goals
  • Unmotivated Team
Photo by jang1993

DO

A JUST WORLD WITHOUT POVERTY

DO

LOGO YANG SIMPLE TAPI MENYAMPAIKAN PESAN

DO

A VERY SUAVE AND MEMORABLE LOGO

DON'T

TERLALU SIMPEL DAN TIDAK MENYAMPAIKAN APAPUN

JUST DON'T

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DIMULAI DARI SEKARANG

MARI MEMBANGUN BRAND ORGANISASI DENGAN KREATIF