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Creativity required

Published on Jan 08, 2017

Using the Design Thinking process to spark innovation in all parts of your organization

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PRESENTATION OUTLINE

1.

Creativity Required

Inviting innovation 
Photo by seabass creatives
2.

Where do you need creativity in your organzation?

Photo by russn_fckr
3.

Unlock your phone and hand it to someone

Photo by Jan Persiel
4.

Observation is powerful

  • You might learn something you didn't think to ask
  • It can be uncomfortable
Photo by Freddy Marschall
5.

Give your new friend an imaginary gift to help them at this conference

Photo by Aih.
6.

Narrowing down

  • Group information
  • Toss what isn't important
  • Bring a problem in to focus
Photo by MattiaMc
7.

How might we ...?

What would make a hotel like this better for college conferences?
Photo by Rhema Kallianpur
8.

Say, "Yes, and ..."

Accept all ideas 
Photo by madhavaji
9.

The best way to have a good idea

is to have lots of ideas 
Photo by Ivana Cajina
10.

Worlds Biggest Fan

  • Play Rock, Paper, Scissors
  • Whoever wins moves on
  • Loser becomes a HUGE fan
  • Continue until everyone is cheering for two people
Photo by nicubunu.photo
11.

"We have to believe in impossible things" 

Photo by Jonas Verstuyft
12.

Don't start in the middle

13.

Brainstorm!

  • List five things that would make your life better
  • List five things that would make your news org better
  • List five ways you could make your news org better
Photo by @boetter
14.

Get creative

- Gretchen Macchiarella, CSU Northridge

Gretchen Macchiarella

https://gretchentm.wixsite.com/about