dealing with trolls

In Scandinavian folklore, a ‘troll’ is a supernatural creature that lives in the caves and mountains. On the web, a troll is nothing but a pest who thrives in the anonymity that it provides.

The Truth

• Trolls are out there - more than ever
• More opportunities = more risk
• Nature of the beast - the community can talk back

Why they do it?

Scarcity mentality

Negative Feeds negative

critical vs. haters

critical

"First they ignore you, then they laugh at you, then they fight you, then you win"- Mahatma Gandhi

haters

rule - breakers

listen to mom

There is always an opportunity to learn. You can't make everyone happy

answer your social phone

Get the facts

Take a deep breath

be nice

respond sincerely

Sorry goes a long way

Fire Extinguisher

You can't fix trolls

Many times when comments are deleted or trolls are silenced, the offending parties cry “censorship!” This is not the case. The owner of a website/social platform has every right to create and enforce the rules.Think of online communities as being in someone’s home. When you have guests in your home, you expect them to be kind of respectful of each other. If they’re not, they’re asked to leave.

let it fade

questions