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Slide Notes

DownloadGo Live

Decision Day

Published on Nov 20, 2015

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PRESENTATION OUTLINE

DECISION DAY

AN #OR4M SOCIAL MEDIA REVIEW

OVERVIEW

  • Scenario
  • $3000
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TACTICS

  • Facebook: engagement + page building
  • Adwords: email capture
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RESULTS

  • Facebook: Win!
  • Adwords: expensive emails
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LESSONS LEARNED

  • Speed
  • Integration
  • Adwords
  • Welcome Strategy
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APPENDIX

APPENDIX