DEMAND CREATION

It has to START and END with the End User

What is your role?

End User Specialist

• Primary relationship with EU
• Discovery and management of ALL opportunities at EU
• Qualify opportunities & prioritize with team resources needed to close sale
• Coordinate & provide clear and accurate information to team constantly
• Communicate with EU realistic timelines, information, requirements, etc.

Integrated Solutions Specialist

• Primary relationship with Integrator
• Sales calls with EUS to close EM/EAC opportunities at EU
• Responds to all Integrator & EUS requests for information
• Leads Integrator certification process
• Generate sales leads for EUS coming from Integrator

ElectroMechanical Specialist

• Secondary relationship with EU assisting with EM/EAC solutions
• Secondary relationship with Integrator installers
• EM/EAC deployment support
• EM/EAC trouble shooting support
• Sales calls with EUS to strengthen EU demand for EM/EAC

Expectations

Untitled Slide

• RESPECT your team first
• FOCUS on the EU success
• COMMUNICATE with team
• FOLLOW THROUGH with commitments
• CARRY your weight

"Our goal is not to win. It's to play together and play hard. Then, winning takes care of itself."
- Mike Krzyzewski