DNA of work and play
Published on Nov 19, 2015
Next generation enterprise engagement
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PRESENTATION OUTLINE
PWC Next Gen Study
The largest, most comprehensive global generational study ever conducted
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3 Focus: 1
- FULLY LEVERAGE TECHNOLGY
- Accelerate the integration of technology into the workplace
- enable workers to harness technology
- in ways that give them more flexibility and increase efficiency
- they expect to access to the best tools for collaboration and execution
The largest, most comprehensive global generational study ever conducted into the
attitudes of “Millennial” employees has found that in order to foster a greater sense of
commitment among Millennials (those born between 1980 and 1995 and currently under
33 years of age) it will be necessary to transform the core dynamics of the workplace.
By virtue of this sweeping study, which included more than 40,000 responses from
Millennials and non-Millennials alike, PwC possesses the most comprehensive body of
research into the aspirations, work styles and values of professional service employees
in the Millennial generation. The fi ndings both confi rm and dispel stereotypes about
Millennials and provide compelling guidance as to how organisations must adapt their
companies to fi t the demands of both Millennial and non-Millennial employees.
attitudes of “Millennial” employees has found that in order to foster a greater sense of
commitment among Millennials (those born between 1980 and 1995 and currently under
33 years of age) it will be necessary to transform the core dynamics of the workplace.
By virtue of this sweeping study, which included more than 40,000 responses from
Millennials and non-Millennials alike, PwC possesses the most comprehensive body of
research into the aspirations, work styles and values of professional service employees
in the Millennial generation. The fi ndings both confi rm and dispel stereotypes about
Millennials and provide compelling guidance as to how organisations must adapt their
companies to fi t the demands of both Millennial and non-Millennial employees.
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3 FOCUS: 2
- BUILD A SENSE OF COMMUNITY
- Emphasize teamwork, appreciation and support from supervisors
- Give employees honest, real-time feedback, face-to-face
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3 focus: 3
- STAY CONNECTED WITH YOUR PEOPLE
- Invest time, resources and energy to listen
- Understand the generational differences that are in play
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easier said than done
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Collaboration, Community, Connectedness
- Collaboration- anyone, anywhere, any device
- Community- belonging and purpose driven
- Connectedness and productiviy
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the challenge
- Internal Comm challenge has always been to make information interesting
- now
- "Companies need to adopt an approach that engages workers and pulls
- rather than simply have technology pushed onto them”
- Gartner analyst report, 2013
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by 2016- gartner
- enterprise social networks will become
- the primary communication channels
- for noticing, deciding and acting on relevant information
- relevant to work activities
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involvement: drive commitment and engagement
- Involved in the purpose of the company
- Involved with their work
- Involved with their colleagues
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Develop participatory narratives
- People love series , episodes and chapters,
- that there is a beginning a middle and an end.
- what they really love is to be involved in making stuff happen
(I make) so many sites, characters, projects and initiatives comes from a strong belief in the fact that people love series , episodes and chapters, that there is a beginning a middle and an end. People love a good cliff hanger, a tangent in a story line, the villain and the hero. They are sad when “season one” is over, but get all excited when “season two” kicks [in] but what they really love is to be involved in making stuff happen. What does Marcus know that you don't? (Marcus Brown)
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Have a plan
- A strategy a key objective, focus areas, and priorities
- “Too often, companies implement social software
- without clear business objectives or a strategy
- for making an impact on organisational performance
- These efforts typically fail.” DELOITTE
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Curate not dictate
Photo by Thomas Forsyth
