DURAble: Creating An Informative Speech
Published on Nov 06, 2015
Desire, understanding, remembering and applying. These are the four purposes to accomplish in an informative speech.
MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
CREATING
THE INFORMATIVE SPEECH
The informative speech offers more information than the audience has on the topic. Or it can add to or update their knowledge, refine their understanding, or provide background to a subject. Here's how to create a memorable one.
Photo by Shirin Winiger
4 TYPES
- Explanation
- Description
- Definition
- Narrative
Four types of informative presentations . . .
Photo by nickwheeleroz
EXPLANATION
WHAT OR HOW-TO
Explain the 'what' or the 'how-to' of a subject. If you're explaining a process don't leave out a step. Your audience may not know the process as well as you do.
Photo by garryknight
DESCRIPTION
FORM A MENTAL IMAGE
Describing a person, object, place, or event helps to form a vivid mental image for your audience. And here is where a picture is truly worth a thousand words!
Photo by Chris Nuzzaco
DEFINITION
POINT OUT THE QUALITIES
Define for understanding or correcting misconceptions. A stipulative definition uses a term in a clearly described and limited fashion, usually in a specific context.
Photo by Sylvain Courant photographies
NARRATIVE
TELL A STORY CLEARLY
Telling a story is one of the oldest and best ways to convey your information and create a bond with your audience.
Photo by push 1
PURPOSES
- Desire
- Understanding
- Remembering
- Applying
And there are four purposes for informative presentations: to create a desire for information, to help your audience understand information, to help audiences remember crucial information, and to help them apply the information.
Photo by LeWeb13
1 DESIRE
INFORMATION HUNGER
Creating a desire for information can be accomplished in several ways . . .
Photo by zilverbat.
CURIOSITY
Arouse curiosity by creating suspense about something raised early in the presentation -- and answered near the end.
Photo by drukaman *andré ferreira*
QUESTIONS
Ask a question that needs an answer -- then supply it with evidence.
Photo by onkel_wart (thomas lieser)
2 UNDERSTANDING
THE INFORMATION
A second purpose for informative presentations is to provide the means for deeper understanding of an issue.
Photo by Amir Kuckovic
REPEATING
THE MAIN IDEAS
Repeating the main ideas in different ways helps the audience deepen their understanding and retention.
Photo by miuenski
ILLUSTRATIONS
AND STORIES
Come at abstract concepts from different angles, using illustrations and examples. John Dewey said we don't know a concept until we can explain it two or three different ways.
Photo by khalid almasoud
LESS IS MORE . . .
Too much information and listeners may shut down. Two or three ideas is enough to grasp.
Photo by Thinkstock
3 REMEMBERING
We want them to remember, but we forget most of what we hear. This is when the visual-verbal combination is more powerful than the visual or verbal alone . . .
Photo by Alyssa L. Miller
PROVIDE A SHELF
TO ARRANGE IDEAS
Create a mental shelf on which your listeners can arrange the ideas . . .
SPIRAL STAIRCASE
REPEAT AND MOVE HIGHER
Move ahead and up by circling back on the ideas like a spiral staircase, reinforcing and adding to the concepts.
Photo by jiuguangw
4 APPLYING
Information used is remembered. Give them something they can work on or work over, even after they leave.
Photo by mark sebastian
USE IT OR LOSE IT
Information used is information understood and remembered . . .
Photo by Patrick Brosset
TRY IT TOGETHER
REPEAT IT ALONE
Some research has shown that people who try out a new idea with others first are more likely to continue to use it on their own.
Photo by Official U.S. Air Force
D.U.R.A.
- Desire
- Understanding
- Remembering
- Applying
Four purposes for giving an informative presentation . . .
Photo by webtreats
REFERENCES
- Aristotle, Rhetoric
- Nelson, Paul et al (2013). iSpeak. New York: McGraw-Hill.
