Email Marketing For Small Business

Published on Nov 19, 2015

Although email marketing does not get as much attention as social media, it's still the first thing that most people check when they wake up in the morning. Here are some tips that can help make email a powerful tool in your marketing toolkit. Register for our On-Demand Webinar, Email Marketing: Get Started with the Basics . https://talentevolution.com/email-marketing-get-started-basics-818

PRESENTATION OUTLINE

EMAIL MARKETING

8 TIPS FOR SMALL BUSINESS OWNERS
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EMAIL

WHY MARKETERS CHOOSE
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IT'S GREENER

ENVIRONMENTALLY AND FINANCIALLY
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IT'S MEASURABLE

OPENS AND CLICKS CAN BE TRACKED
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PREFER IT

74% OF ADULT CONSUMERS
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BETTER RESPONSE RATES

DIRECT MAIL 1-2% EMAIL MARKETING 20-30%

8 EMAIL MARKETING

TIPS FOR SUCCESS

EMAIL SERVICE PROVIDER

USE AN

MAKE IT EASY

TO SUBSCRIBE AND UNSUBSCRIBE
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TELL SUBSCRIBERS

WHAT TYPES OF COMMUNICATIONS TO EXPECT
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BRAND

YOUR EMAIL COMMUNICATIONS
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CONTENT

PROVIDE INTERESTING AND RELEVANT
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INTEGRATE

SOCIAL MEDIA

BE CONSISTENT

KEEP AN EMAIL PUBLISHING CALENDAR
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DON'T SPAM

FOLLOW CAN-SPAM ACT
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DON'T SPAM

FOLLOW CAN-SPAM ACT
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#dodigitaldifferently

FOLLOW THE CONVERSATION ON TWITTER FOR MORE EMAIL MARKETING TIPS
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