Fashion Merchandiser

What they do

• Predict future fashion and market trends
• Determine fashion/garments for a particular store to stock
• Purchase different fashion/garments
• Create window displays
• Direct photoshoots

Skills required

• Understanding of consumers’ wants and needs
• Ability to forecast future trendsitem here
• Excellent communication skill
• Great analytical skill
• Understanding of colors & patterns in fabrics

Skills required

• Understanding of consumers’ wants and needs
• Ability to forecast future trendsitem here
• Excellent communication skill
• Great analytical skill
• Understanding of colors & patterns in fabrics

People looking for a job in this field are usually required to have bachelor’s degrees in fashion merchandising

Some retail stores also offer special fashion merchandising training programs in substitute for a degree

Fashion merchandising careers are greatly enhanced by a relevant degree, which increases employment opportunities and salary.

Where do they work

• Textile manufacturing companies 
• Department stores
• Clothing outlets

For smaller independent stores, a buyer may participate in sales as well as promotion

Salary of Fashion Merchandiser

Job titles associated in this field

• Fashion buyer
• Fashion director
• Textile merchandiser
• Retail store manager

The key to being a great merchandiser is to promote and obtain the goods that are going to be sold to customers

Professional groups

• American Association of Textile Chemists & Colorists (AATCC)
• American Collegiate Retail Association (ACRA)
• Fashion Group International
• International Textile & Apparel Association (ITAA)