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Published on Nov 18, 2015

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PRESENTATION OUTLINE

1.

CINEMA

Photo by coolmonfrere
2.

INDUSTRY ON THE UP

£1.1BN FROM 172.5M ADMISSIONS
Photo by ajagendorf25
3.

WHAT IS CORE?

UNDER 35'S NOW THE MINORITY @ 44%
Photo by Bruno Leonardo Mendes
4.

CHANGING AUDIENCE

OLDER AFFLUENT VIEWERS WANT MORE QUALITY
Photo by Haags Uitburo
5.

BIGGEST

IN 2012 36% OF CINEMA GOERS OVER 45
Photo by Luz Adriana Villa A.
6.

KINGS SPEECH

45% OF AUDIENCE WERE OVER 55
Photo by Mukumbura
7.

ANNA KARENINA

52% OF AUDIENCE OVER 55
Photo by Jeff Belmonte
8.

CINEMA GOERS

7 IN 10 MAIL READERS ARE
Photo by miss mass
9.

2.1 MILLION

MAIL READERS GOING CINEMA 2-6 TIMES PA
Photo by Chris_Parfitt
10.

PR POWERHOUSE

Photo by clry2
11.

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12.

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13.

EVENT

Photo by photographerglen

Danny Geelan