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Georgianna Gaston Williams- 0003361199 Industry specific Assignment- Creative Writing

Published on Nov 19, 2015

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PRESENTATION OUTLINE

Industry specific Assignment- Creative Writing

Georgianna Gaston Williams- 0003361199
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What is the creative writing industry?  What do they do?

  • The Creative Writing Industry is a broad spectrum of jobs that relate to:
  • Advertising
  • Media ( news, entertainment, gaming, music) 
  • Arts, Crafts, Fashion 
  • Softwartware, Architecture, movies 
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The Creative Writings Industries purpose is to draw in the audience and keep them interested in whatever information is being relayed.

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Website Content Writer- Ids logic


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Job descripton

  • Writing creative and effective web content for multiple formats 
  • Expert in developing web content that is search engine friendly
  • Multi-facet Individual able to connect with audience with emotion/spirit
  • Excellent communication skill and interpretation skills
  • A unique flare to writing style that delivers grammatically clean/effective

Job description Cont'd

  • copy editing and proof reading content once written

Web Content Writers are relevant in the creative writing industry because most of the information we get on products and services comes from the internet. Without an effective webpage businesses can potentially lose out on clients and revenue.


Industry Terms

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Figurative Language- a form of writing that breaks the monotony of classical writing by allowing the reader to paint a picture in their mind and ponder further into the meaning of the sentence.

Character Driven- a story in which the character is the driving force of the plot. The absence of the character would change the story so much that without the character the story would vary greatly.

Industry trends

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Content Marketing

Current Trend
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Content Marketing is an informative approach used to educate consumers about the products or companies in which they do business. The goal is to create long lasting relationships with the consumer to boost loyalty.
CWBFA students will need to be well versed in content marketing strategies and be able to conduct research to effectively apply such strategies in order to stay ahead while the trend is current. Moreover, student will need to be able to recognize when a trend has ran its course.

Industry Trends

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Nontraditional Media

Trend 1996 
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Nontraditional Media is the use of platforms such as Facebook, car decals, T-shirts, talk shows/radio and guerrilla tactics in order to reach your audience. CWBFA students will need to be familiar with different nontraditional media approaches and find which ones will optimize their potential to reach their targeted audience.

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Shonda Rhimes, creator of network primetime hits, Grey's Anotomy, Private Practice and Scandal. Only two other writers/producers have been able to have multiple top primetime shows running consecutively. Shonda is known for her multi ethnicity casts and her attitude of total creative control over her works.


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Body of work

  • Introducing Dorothy Dandrige
  • Princess Diaries II
  • Crossroads
  • Grey's Anatomy
  • Private Practice

Body of Work Cont'd/awards

  • Scandal
  • Gary Rosenberg Writing Fellowship
  • DGA Diversity Award (2014)
  • Image Award- Outstanding Writing in Dramatic Series (07-11)
  • PGA Award Outstanding Producer in Eposodic Television Drama

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Award/Accolades

  • Named one of Fortunes 50 Most Powerful Women
  • First Minority woman to create/executive produce 2 top ten network series
  • Glamour woman of the year
  • Named one of the Worlds most 100 Influential People
  • Made Trustee for John F Kennedy Center by President Obama (2013)

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Association of Writers and Writing Programs

Offers with Membership

  • Career Services (advice, mailing packages, job list, and more)
  • Awards
  • Research, Advocacy, opportunities for grants and publication
  • Conference Directories
  • Podcast series from conferences
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Writer's Relief author's submission service

Professional writers help writers make submissions to agents for a fee

  • Researchers, Proofreaders and Submission Strategist run service
  • Manuscript Prep
  • Specializing in book, poetry, short story essay submission
  • Guides to Writing Programs
  • Guide to requesting a Dossier
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Also provides free with e-mail Subscription

  • Submission Calls, Writing Content Links
  • Blogs, Industry Trends, links to popular articles on publishing strategies
  • Classifieds for Jobs 
  • Conference Links
  • Free Publishing Tool Kit, Etiquette and Writing Tips
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References
Retrieved May 11, 2014, from http://www.biography.com/people/shonda-rhimes-21292767#awesm=~oE6rJ3OjKSK8w...
Retrieved May 10, 2014, from www.cmichaelfontes.com/2010/04/28/character-driven-vs-plot-driven/
Retrieved May 10, 2014, from www.cmichaelfontes.com/2010/04/28/character-driven-vs-plot-driven/
Association of Writers & Writing Programs. (n.d.). Retrieved May 10, 2014, from http://www.AWPWRITER.org
Current Job Openings | Careers at IDS Logic Pvt Ltd India. (n.d.). Retrieved May 10, 2014, from http://www.idslogic.com/careers.html

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eBook Marketing | 100 eBook Examples, Guide. (n.d.). Retrieved May 11, 2014, from http://contentmarketinginstitute.com/education/ultimate-ebook-100-content-m...
Get Published: We Help With Publishing A Novel, Story, Poem, Book. (n.d.). Retrieved May 11, 2014, from http://www.writersrelief.com
Johnson, T., Brama, M. A., & Sothirajah, J. (n.d.). Doing The Traditional Media Sidestep: Comparing The Effects Of The Internet.. Retrieved May 10, 2014, from http://web.b.ebscohost.com.oclc.fullsail.edu:81/ehost/pdfviewer/pdfviewer?s...
The Paley Center for Media | She Made It | Shonda Rhimes. (n.d.). Retrieved May 11, 2014, from http://www.shemadeit.org/meet/biography.aspx?m=165

These Pioneer Brands Are Transforming CPG Content Marketing | The Content Strategist, by Contently. (n.d.). Retrieved May 11, 2014, from http://contently.com/strategist/2014/03/21/these-pioneer-brands-are-transfo...
Shonda Rhimes Biography. (n.d.). Retrieved May 11, 2014, from http://www.tvguide.com/celebrities/shonda-rhimes/bio/270394
Think Outside the Box: Non-Traditional Advertising - CenturyLink Small Business Resource Center. (n.d.). Retrieved May 10, 2014, from http://sbrc.centurylink.com/articles/marketing/general-marketing/think-outs...
What if You Sold Waffles With a Side of Content? (n.d.). Retrieved May 11, 2014, from http://contentmarketinginstitute.com/2011/12/what-if-you-sold-waffles-with-...

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What is Content Marketing? (n.d.). Retrieved May 11, 2014, from http://contentmarketinginstitute.com/what-is-content-marketing/
What is figurative language? Examples? (n.d.). Retrieved May 10, 2014, from http://languagearts.mrdonn.org/figurative.html
Yu, X. (n.d.). Character-driven Theme Analysis in Pride and Prejudice. Retrieved May 10, 2014, from web.b.ebscohost.com.oclc.fullsail.edu:81/ehost/pdfviewer/pdfviewer?vid=4&si...

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