Hertz Car Rental & Car Sales

Initial Franchise Fee

Hertz Franchise Application

• To rent a car you must provide info.
• A small reasonable fee will be applied.
• You must book a car before you receive one.
• Will operate a business that rents cars.

Personal Assets Vs. Borrowed Assets

• Ford sold Hertz for $15 million.
• Hertz borrowed over $506 million 
• Total Capitalization - $15,293.7

Land And Property Ownership

• Locations in North America, Europe, etc.
• Largest worldwide car service.
• #1 airport car rental brand.
• First founded in Chicago in 1918.

Rules & Expectations of Franchise

• Reservations for distant dates.
• Agreement Plan.
• 50/50 effort.

Stock Holding And Share Price

• Global Holdings- 26.49
• Annual Profit- $346.2M

Total Initial Costs Of Opening Franchise

• Low - $318,295

Costs Of Franchise Yearly

• Yearly- 4,059,000
• Renewal Fee- $5,000

Potential Profit/& First Year Average Of ROI.

Sample Marketing Plan