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How Advertisers Use Hunger And Motivation.
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Published on Nov 18, 2015
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PRESENTATION OUTLINE
1.
MOTIVATION EXAMPLES
MICHAEL OLENCHUK; EDDIE MOORE; ANDREW REID
2.
HUNGER MOTIVATION
Food food and more food
They use our natural tendencies to want piles of food
Making the illusion that it is all you can eat
3.
ACHIEVEMENT MOTIVATION
Shoes increase basketball skill
With these shoes you can dunk and win the game
Kids then feel like they must have these shoes
4.
ACHIEVEMENT MOTIVE
College is the place where our achievement affects our whole life
We want to go to the most achieved college out there
5.
HUNGER MOTIVATION
The food made to look too good to be true
It tries to trigger your hunger instincts
Also tries to make the food seem healthy
Michael Olenchuk
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