How Scan See and Hub Citi Started!
Published on Nov 20, 2015
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MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
Owner conversation with UT Austin to raise funds locally for education.
Desire for a win win solution that became a for profit company with a social mission
Photo by David Reber's Hammer Photography
No other product could create an integrated city to community to business app…
unique competitive advantage
$3MM in initial capital for app dev.
Photo by eriwst
Untitled Slide
Photo by deeplifequotes
Translations from private tech sector lexicon/ viewpoint to political reality on the ground
Photo by NormLanier
Local leadership not tech savvy in some areas
Create marketing materials that could be used for community leaders to show community benefit at a glance
Photo by Pink Sherbet Photography
To create interest while investigating the power structure and decision makers in a community and selling a concept
Photo by Pink Sherbet Photography
*Sell the idea of “social entrepreneurship”
*Assist communities with the win win of a revenue neutral product once 5% of local businesses had upgraded.
Photo by Shawn Harquail
Local control of scholarship education dollars!
Research into target communities
Photo by Ame Otoko
One Page Benefit Statement tailored to each city
Photo by *Muhammad*
Benefits of integrating city services to mobile = apps positive sales results
Wise use of city and hotel motel tourism dollars
Able to tailor to what communities want
Shop local focus was key driver
Photo by bradleygee
Free local app for businesses, non-profits and schools
Photo by Tokyo Tomodachi
united data that previously did not mix with each other like chamber, city, events etc.
Competitive adv. Over larger cities with increased tourism
Each city able to tailor contract to its needs
Photo by karenstintz
Where we are going!
Photo by Luis Hernandez - D2k6.es
Better systematization of sales funnel
Photo by A Bear Named Bryan
Creating Target Filter Screen for each community
Photo by 24oranges.nl
Begin planning approach for larger cities
Photo by lauradinneen
Questions and Thank you!
Photo by Photo Giddy
