HOW SMALL BUSINESSES CAN USE QR CODES IN MARKETING
Published on Nov 20, 2015
This is a presentation about how small businesses use qr codes in marketing.
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HOW SMALL BUSINESSES CAN USE QR CODES IN MARKETING
A Unique Way to Bridge Offline and Online Media
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What are qr codes?
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QR codes can contain much more information
than traditional barcodes
QR Codes or Quick Response Codes are similar to the standard bar codes that currently appear on all types of consumer products, except QR codes can contain much more information than traditional barcodes. QR Codes have been widely used in Japan and Europe in recent years, but are only now starting to gain use with marketers in the United States. Major U.S. businesses that have begun using QR codes in advertising and promotions include Best Buy, Ralph Lauren and Pepsi.
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For marketers, QR codes allow advertisements, brochures, posters - even clothing or billboards – to direct users to mobile landing pages that contain much more information and interactivity than can be afforded on the printed page. This integration between print and web via mobile adds a new dimension of communication to any marketing or outreach effort.
Photo by Michael Kappel
How Do QR Codes Work?
Uses of qr codes for marketing
- Conference/Event Displays
- Print Advertisements
- Business Cards
- Brochures, Posters and Flyers
- Postcards and Mailers
What Can a QR Code Do?
- View a Mobile Website or Landing Page
- Dial Telephone Number
- Send a Text Message
- Send an Email
- View a Message or Special Offer
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- Download Contact Details (VCARD)
- View a Google Maps Location
- View a Social Media Profile
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Click Here for A Free Report on How to Use QR Reports in Your Business
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Questions? Please email twsmith@nexgenerationmobile.com!
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