Kevin Davis

Published on Nov 18, 2015

All about Kevin Davis, product manager at Yammer

PRESENTATION OUTLINE

Kevin Davis

Intrepid Product Manager

Who is this guy?!

Leader

I take on large, ambiguous projects and deliver a focused, results-driven vision that people can get excited about -- even when the work isn't terribly sexy.

Most recently, I led a cross-functional team of ten people working to keep track of the seen / unseen status of everything in Yammer, allowing us to surface more relevant content in peoples feeds.

Technical

I graduated with a CS/Business degree and worked as a developer in my first two jobs before transitioning into product management.

I've tried to keep on top of new technologies - hacking on some side projects and more recently participating in (and winning!) Yammer's epic hack days.

You can check out some stuff I've hacked on via Github: https://github.com/kevindavis

Data Driven

Yammer has developed an incredibly rigorous data-driven culture, requiring nearly every change to prove its positive impact on the product. I've been fortunate to learn a bunch in this environment over the past two years.

I've successfully investigated and pitched a wide variety of projects to company leadership based on their potential impact and performed data analyses to understand their impact on Yammer's business (engagement, retention, growth),

Using a similar data-driven approach, I successfully argued for and shipped the first feature removal in Office 365, paving the way to remove underperforming features in the future.

Designey

I've spent most of my career working on hard end-user problems ranging from command line interfaces used by soldiers to Yammer's email integration and mobile onboarding.

An example project: reinventing what it means to be an Access app

Access didn't generate apps that met today's expectations (data in the cloud, available anywhere, great UX) and as a result, the business was in steep decline.

I was responsible for redefining how Access apps would behave across devices and the experience for building them.

Some highlights:
- developed a constrained design experience, allowing people to build functional apps that didn't look terrible
- built a library of pre-defined table definitions focused on small business needs
- devised a scheme for generating a sophisticated user interface for the apps based on the data model
Photo by Morph8

Customer Focused

I've run numerous user studies, driving critical decisions into the products I've worked on.

I've evangelized the KANO model of quality combined with Clayton Christensen's jobs-to-be-done to provide a structured way of thinking about product investments.

In a previous role, I developed a recruiting program for people representative of our target market, and ran a monthly panel with the people we recruited for over a year. This panel helped our product team achieve several breakthrough insights we would have never had on our own.

Also known as

  • Father of Neva / founder of the Bad Dad's Club
  • Creator of Shark and Whiskey Nights
  • Semi-reluctant adventurer and explorer
  • Frisbee catcher (most times)
  • Amateur chef
Shark and whiskey nights might need some explanation. Basically we drink whiskey and watch a shark movie - think "Sharknado" rather than Jaws. We've had about 30 such events so far, averaging ~15 attendees.