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Livesafe

Published on Jun 12, 2017

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PRESENTATION OUTLINE

Livesafe

The app
Photo by Frau Hölle

WHat is livesafe?

  • Personal safety app
  • Includes unique features
  • You've never seen anything like it
  • Designed to keep you safe

features

  • Optional speed limit announcer
  • GPS tracker
  • Emergency button
  • Voice activation
  • Front camera and back camera
  • Visa/ debit card spending tracker
  • Safety button
Photo by bengrey

Target Market
*Young females

Photo by onesevenone

40% of women feel uncomfortable walking in their own neighbourhood at night

Photo by Cubosh

WHy young females?

  • Dangerous situations
  • Traveling to work alone
  • Active social life

beating the competition

  • Unique selling proposition
  • Amount of features included
  • Comes with easy to use instruction along with pictures to follow along

Would you feel safer?

Have you ever felt unsafe?

Amount traveled alone

Livesafe

Anytime, anyplace; we're here to keep you safe

Price:

$2.00 a month

Watch over me: $9.99 for 3 months

Stay safe: $6.99 for download

App store

 
Photo by Rob Boudon

Strengths

  • Available to anyone with a smart phone
  • Unique features (Voice detection, speed limit announcer)
  • Good quality, not glitchy, no ads
  • Able to be located precisely with GPS feauture
Photo by Brettonium

Opportunities

  • More females feel unsafe when walking alone
  • Sexual assault rates increasing
  • Assault and crime rate increasing
Photo by Alan Cleaver

Social media

       
Photo by Frau Hölle

social media

  • Youtube (story time videos)
  • Celebrities (Instagram)
  • Ads (Instagram)

Video