Making Social Media Marketing Work
Confused about what social media platform works best for your art business? Unsure about whether social media is worth the time? Get on the Map presentation for patrons of the Crocker Art Museum.
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PRESENTATION OUTLINE
Today's Lesson Plan
- What Social Media Can do for your bank account
- Making sure your target the right prospects with social media
- 4 Different Social Media Platforms & How they Differ
- Hashtags - What are They
- Get your Website Ready
Photo by docoverachiever
5. New Business
Photo by John Niedermeyer
5. New Business
Photo by TED Conference
Who's Your Perfect Prospect?
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Who's Your Perfect Prospect?
jazz, baseball, dachshunds
- Casual & Friendly
- Best for Communicating with people who love you
- Ask the people who love you to help you
Photo by frumbert
Facebook Ads
- Hit Your Target Market
- Social Proof - Friends of Friends
- Constant Innovation
- Messenger, FB Live, Bots
Photo by frumbert
- Your Profile Says it All
- Many People Set & Forget
- Portfolio & Video part of your profile
- Build Your Network
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- Watch the Feed
- Post Your Content
- A Like is the same as a Share
- Email & Message
- Connect In Real Life
Photo by frumbert
- Photos must be fantastic
- Write a good caption
- Partner w/ Populars
- Use Hashtags
Photo by frumbert
great photos
Photo by VinothChandar
