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Managing Your Content:

Published on Nov 18, 2015

How to create a content calendar

PRESENTATION OUTLINE

Managing Your Content:

Starting a Calendar 
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We aren't surprised that many organizations aren't using content calendars...

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Why?
Because it can often be easier to run things "on the fly" than it is to start planning out your content.

Wondering where to begin?

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1. Begin identifying types of content you can plan for, or plan on, having for your social channels.

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2. Select a tool that you know how to use, and that is accessible to more than one person – try a Google calendar.

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3. Create a week-by-week framework for the next 4-6 weeks, and drop the content that you can plan for into the calendar.

4. USE your calendar document weekly!

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5. About a week before your planned schedule comes to an end, create a new one.

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