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Marketing
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PRESENTATION OUTLINE
1.
Jumeirah sabel Saray
2.
TABLE OF CONTENTS
Core concepts of marketing
Customer-driven
3.
1) CORE CONCEPTS
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A) MARKET
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B) NEEDS, WANTS, DEMANDS
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C) PRODUCTS, SERVICE & EXPERIENCE
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2) CUSTOMER-DRIVEN STRATEGY
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A) CUSTOMERS VALUE & SATISFACTION
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B) ENGAGING CUSTOMERS
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C) THE VALUE PROPOSITION
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Untitled Slide
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THANK YOU
13.
REFERENCES
https://www.jumeirah.com/en/stay/dubai/jumeirah-zabeel-saray
Laura Hug
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