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men and women are portrayed
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Media - Men and Women

Published on Nov 20, 2015

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PRESENTATION OUTLINE

The media

and the portrayal of men and women
men and women are portrayed

Men and masculinity

masculinity

  • Heterosexual
  • Associates with work more than private life
  • Socially powerful
  • Physically violent
  • Not emotional

Male characters fall within a range of archetypes

  • ''The joker''
  • ''The jock''
  • ''The strong silent type'' (The hero)

The joker

  • Laughter is a mask of masculinity
  • Men aren't serious or emotional
  • Popular among other boys

The jock

  • Gets into physical fights
  • Avoids being soft
  • Power and strength gains respect by men and gains adoration by women
  • Athletic 

The hero

  • Silent
  • Strong
  • Angry
  • Aggressive
  • Violent

Affects how women view men and how men view themselves

''Too many expectations''

wOMEN AND BEAuty

The media's unrealistic standards for womEN

''Body image''

tHE ''IDEAL'' WOMEN

  • No scars, no blemishes, no pours
  • Skinny (Model type body)
  • Groomed hair
  • Naturally beautiful

The outcomes

of women trying to achieve the ''ideal'' body image

The outcome

  • 91% of women tried dieting to control their weight
  • 95% of those who have eating disorders are from the ages of 12-22
  • 47% of girls in 5th-12th grade reported wanting to lose weight because of magazine pictures.
  • 69% of girls in 5th-12th grade reported that magazine pictures influenced their idea of a perfect body shape.
  •  81% of 10 year olds are afraid of being fat

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jEAN kILBOURNE

''I wish i looked like cindy crawford'' - cINDY cRAWFORD

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