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Media Ownership

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1.

MEDIA OWNERSHIP

Conglomerates
2.

CONGLOMERATES: a conglomerate is a collection of companies owned by a single institution. These need not be within the same industry. This diversification allows protection against a single part of the conglomerate failing.

3.

Vertical and Horizontal Integration
4.

Vertical Integration means they can control all stages of production, distribution and exhibition for a new film release.

5.

Horizontal Integration means that they also own the institutions to produce the game based on the film and the promotional website.

6.

6 major film conglomerates dominate UK film industry:
*Disney
*Warner Brothers
*Twentieth Century Fox
*Paramount
*Sony

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