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MMC Week 03

Published on Feb 15, 2021

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PRESENTATION OUTLINE

Quoting and Paraphrasing Experts and Research

The Times Tip Column
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Overview

Photo by Joshua Earle

All informational journalism quotes experts and stakeholders. That’s the journalist’s job — to gather information from a range of sources so that the resulting article is authoritative and balanced.

Page or click through The Times or any other news source and you’ll see. You would of course expect front-page articles about serious issues to reference multiple perspectives the way this one on the coronavirus does, quoting patients, Chinese officials, public health experts and scientists who study virology. But if you check out pieces from sections like Style and Sports, you’ll notice the same. Whether you’re reading a piece on social-media influencers or skateboarding, you’ll see that the writer has included a range of points of view.

Photo by B.K. Dewey

If you’re writing your own piece, perhaps for our contest, you might be wondering, how do you choose the right people to quote? How do you use the information they give you? Even if you’re not conducting live interviews the way journalists do, any research-based writing task requires you to learn how to weave in the information you find in books or other sources. So when do you quote and when do you paraphrase? How do you do both of those things seamlessly?

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The pattern in Tip articles

  • The first line of all Tip articles is a quote from an expert. (For example, “Hit the shark in the eyes and gills,” says Sarah Waries, the chief executive of Shark Spotters, an organization in Cape Town that employs 30 specialists to scan the city’s beaches with binoculars from the cliffs and sound the alarm when they see one in the water.”)
Photo by Diz Play

The pattern in a Tip article

  • That same expert gives background and advice throughout the piece. (“It’s critical to stop the bleeding,” Waries says.)
Photo by Poe Tatum

The pattern in a Tip article

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Create to Learn

Strategic Communication Plan

Mode/Purpose

To inform, to persuade, to entertain
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Medium

The elements of form used to create a text

Genre

Recognized category and expectations
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Who am I?

What's my POV? Beliefs, Attitudes, Values?
Photo by Tachina Lee

Target Audience

Values, Beliefs, Bias?
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Knowledge

What do we want them to know?
Photo by Kuma Kum

Attitudes

What do we want them to feel?
Photo by Aziz Acharki

Behavior

What do we want them to do?
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