How Japanese are keeping the low obesity rates?
(Senauer and Gemma, 2006)
The average Japanese consumes fewer calories and less fat , which in part simply reflects the smaller stature of the Japanese. Basic demand theory would suggest that the substantially higher price of food in Japan would also be a factor. In addition, the traditional
Japanese diet with its emphasis on rice, vegetables, and fish, with very little fat, is very
conducive to maintaining a pattern of lower calorie consumption. Generally, prices of things like white bread, ice cream, eggs are much higher compared to some western countries.