GLOBAL EVENTS PROJECT

The Super Bowl is the game that features the final two teams of the NFL after the playoffs each year.

The event plays in different stadiums every year. The last couple have been in Houston, San Francisco, and Arizona

Some past winners of the Super Bowl have been the Patriots, Broncos, and Seahawks

This event is huge to the sports marketing world. The Super Bowl is the biggest day of advertising in the year and millions watch it.

SOME SPONSORS

• Pepsi
• Hyundai
• Doritos

The Super Bowl is promoted everywhere. Radio, television, newspaper, social media, and online are all places that you can hear about it.

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• One ad for the Super Bowl costs 5 million dollars
• Some of the biggest expenses of the Super Bowl are the ads, venue, and programming
• The Super Bowl can make up to 150 million
• Other ways the events make money are concessions, viewership, and ticket sales

OTHER FACTS

• Most watched tv show ever
• The steelers have won the most Super Bowls
• Broadcast in 34 languages
• Host team has never played in a Super Bowl
• Costs 4.5 million dollars
• Second largest food consumption day behind only Thanksgiving
• No team has ever three-peated
• Seventy-two footballs are used every Super Bowl
• The Packers won the first ever Super Bowl
• 1.5 million people miss work the next day

SOURCES

• cbssports.com
• NJ.com