MOCAPP

We Automate Influencer Marketing

• Best-in-class A.I. software for automate your Influencers campaigns
• Discovery, Research and Manage the right Influencers in minutes, not weeks
• A simple, freemium service

We are at an inflection point

• Influencer Marketing is the #1strategy for brands and agencies
• Half of the users NEVER click on online ads
• Traditional advertising is dying, Content Marketing is rising
• 86% of Consumers Suffer From Banner Blindness

The A.I. is here

• A shift from manual tasks performed by humans to automated processes
• Is transforming the whole entire industries right now
• Including the Advertising Industry

The 4th Industrial Revolution is here

• Health: decision medicine & intelligent drug creation
• Customer services: Reactionary friendly bots
• Finance: robots trading and advice
• Transportation: driverless cars
• Advertising: intelligent automated management & workflow

The future is now

• Any marketer that is not thinking about how A.I. systems will impact their business
• Is not doing their job

”A.I., deep learning, machine learning - whatever you are doing, if you don't understand it - learn it. Otherwise you'll be a dinosaur within 3 years”
Mark Cuban

It's a global phenomenon

• $47 billion - est. spend on A.I. tech in 2020 (Data Corp)
• 85% customer calls handled without a human in 2020 (Gartner)
• $10 billion - venture capital to A.I. startups (Venture Scanner)
• +3000 - A.I. startups tracked globally (Matermark)

The past is the past

• Over half of the Fortune 500 companies has disappeared in the past 15 years

Common thread?
They failed to reinvent themselves and anticipate the current expectations

Advertising and Showbiz are the next industries that will be transformed by radical advances in technology.

Facebook now offers a free tool for content and influencer marketing.
Innovation is no longer a choice
- it is DO OR DIE.

Why now?

• 2016 was the Influencer Marketing Global Year.
• I.M. Budgets grew 150-300% YOY
• World 2016: $3 billion
• +$300-400 millions invested in I.M. startups in 2016

That's why we build MOCAPP

Our clients

• Coca-Cola: ”This is a good idea and we already use the platform for discovery”
• Disney: ”The perfect timing for our brand in Romania”
• Telekom: ”We are all-in for vloggers and instagramers this year! MOCAPP is the tool to use in Influencer Marketing”

Our road

• Dec 2013: Start database
• Noi 2016: #1 - First A.I. algoritm
• Nov 2017: #2 - Private Beta launch
• Dec 2017: #3 - Influencers Market Place
• Feb 2018: Public Beta
• Iun 2018: #4 - Complete automation
• Sep 2018: Expanding to HU, BG, PL

Florin Grozea