My Audience Demograph

Age & Gender

• 18 to 24 year olds.
• Equally Male and Female.
• Majority young people as they enjoy horror.

Based on Questionnaire

• My audeince likes music as they take most notice of it in the trailer.
• Easily scared.
• Like advertisements to be colourful.

Sexuality

• My audience does not have any specific sexuality as the trailer features no romance or sex appeal.

Social Class

• Mainly, my audience is middle class as the plot shows no conflict based on financial management.

Likes

• Problem solving.
• Horror - adrenaline, increased heart rate.
• Psychology.
• Paranormal, monsters.
• Gore, violence.
• Depressing Gothic themes.
• Plot twists.
• Listening to music, reading magazines.
• Cats.
• Social Media (Facebook, YouTube).
• Other liked films include: "American Psycho" and "American Beauty".
• Favourite food: Burrito.

Dislikes

• Films from a completely different genre such as "Comedy".
• Predictable story lines.
• Childish movies.
• Dogs.
• Fashion styles that are not causal and 'smart'.
• Passive sports such as Golf.

According to this site: http://digiday.com/media/demographics-youtube-5-charts/

Male and Female viewers of YouTube are interested in completely different things.

Based on YouTube

• My female audience like self care videos such as Cosmetics, weight loss and Skin & Nail care
• Male audience are mainly attracted to games, sports and bodybuilding.

Sub-culture

• Based on the YouGov profile, the majority of my audience is located in South East region of Britain. The region is known for its country side and features various sporting events.
• This suggests that my audience love active sport, nature and are heavilly interested in music.