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Approaches

Published on May 14, 2019

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PRESENTATION OUTLINE

Approaches

Psychodynamic approach

Structure of the mind

id, superego, ego

id - contains the libido (sex drive)

operates according to the pleasure principle

Superego

consists of the conscience and the ego-ideal

ego

mediates between the id and the superego
Photo by celine nadeau

Defence mechanisms

Repression, Denial, Displacement
Photo by Randy Fath

Repression

unconscious blocking of unacceptable thoughts and impilses
Photo by One From RM

Denial

refusal to accept reality

Displacement

re-directing feelings onto an innocent person or object

Psychosexual stages - personality development

each stage is driven by the need to express sexual energy

Oral stage (0-2 years)

pleasure is derived from oral stimulation

Anal stage (2-3 years)

Photo by HorsePunchKid

Phallic stage (3-6 years)

Latency stage (6-12 years)

Most sexual impulses are repressed
Photo by williamcho

Genital stage (12+ years)

Strong sexual interests are developed
Photo by treegrow

Strength: scientific support for psychoanalytic approach

Fisher and Greenberg, psychoanalysis tests support unconscious motivation and defence mechanisms
Photo by One From RM

Strength: Pioneering approach

demonstrated psychological rather than biological treatments for depression and anxiety

Strength: Theory is comprehensive

Has therapeutic applications, explains normal and abnormal behaviour
Photo by Fifi LePew

Limitation: psychoanalysis is a gender biased approach

views of woman were less developed than the male sexuality

Psychoanalysis is a culture biased approach

Sue and Sue - little relevance for people from non-western cultures
Photo by enigmabadger

Humanistic approach

holistic, conscious experience, free will
Photo by silentius

Hierarchy of needs

Theory proposed by Maslow. Basic needs => Higher needs

Each level must be fulfilled to move on

  • Self actualisation
  • Esteem
  • Love/Belonging
  • Safety
  • Physiological
Photo by wilgengebroed

Self actualisation

the drive to realise one's true potential
Photo by andres.thor

The self

how we perceive ourselves, the 'ideal self', what we aspire to be

Congruence

similarity between ideal self and self image => self worth

Conditions of worth

requirements we are expected to meet. Failure = incongruence

Strength: hierarchy is linked to economic development

Hagerty - relationship between Maslow's need levels and economic growth

Strength: research support for conditions of worth

Hater et al. conditional positive regard to teenagers - more depressed
Photo by Sydney Sims

Limitation: Humanistic research methods

Scientific evaluation is difficult, hard to establish cause and effect

Limitation: humanistic approach is unrealistic

Doesn't acknowledge self-destructive behaviour
Photo by kgregson

Limitation: cultural differences in the hierarchy of needs

Europeans focus on personal identity. Asians focus on minecraftself-concept
Photo by colmmcsky

Behaviourist approach

conditioning, formation of learned associations

Classical conditioning

association, NS & CS = CR
Photo by niallkennedy

Operant conditioning

reinforcement, punishment, behaviour => desirable consequence = repeated behaviour
Photo by Olav Tvedt

Reinforcement

anything that strengthens a response and increases occurrence

Pavlov (1927) - classical conditioning

trained dogs to salivate to the sound of a buzzer
Photo by WilliamMarlow

Skinner (1938) - operant conditioning

skinners box, trained rats to associate pushing leaver resulting in reward
Photo by PKMousie

Strength: systematic desensitisation is effective

classical conditioning based therapy, counter conditioning, replace fear with relaxation
Photo by shareski

Strength: Cause and effect can be established (Skinner)

highly controlled experiment, manipulated the consequence of the behaviour
Photo by chuttersnap

Limitation: Classically conditioned associations cannot be achieved with equal ease

animals learn for survival, therefore slower to learn other associations, challenges that NS can be associated with any UCS
Photo by Thanh Tran

Limitation: Limited applicability of animal research to human behaviour

rats don't represent a human's free will. But Skinner argues free will is an illusion
Photo by yoghaert

Limitation: A limited perspective on behaviour

behaviour being a result of conditioning underplays factors such as cognitive and emotions

Social Learning Theory

Learning through observing and imitating behaviours that are rewarded

Modelling

individuals learns through observing another individual performing that behaviour
Photo by MarieEly

Imitation

using someone or something as a model and copying their behaviour
Photo by Graham C99

the extent to which an individual relates to a model, increases likelihood of imitation

Photo by mikecohen1872

Vicarious reinforcement

Learning that isn't a result of direct reinforcement of behaviour, but through observation
Photo by Ryan Wick

Bandura (1986) - emphasised internal, meditational processes that take place

observer must form mental representations of the modelled behaviour and consequences
Photo by barryskeates

Strength: Social learning theory has useful applications - Ulrich (2003)

observation of criminal behaviour resulting in jail lowers crime rates
Photo by Thomas Hawk

Strength: Research support for the importance of identification - Fox and Bailenson (2009)

generated 'visual' humans observed by pps, greater identification with a model led to more learning

Limitation: A problem of causality

having deviant attitudes prior to exposure to deviant role models could explain delinquency

Limitation: A problem of complexity

difficult to show that one particular thing is the main causal influence
Photo by tj.blackwell

Cognitive approach

'information processing', explains human cognition using computer metahpors
Photo by flickrPrince

Cognitive approach

relating to mental processes such as perception, memory and reasoning
Photo by illuminaut

Schema - cognitive framework

helps organise and interpret information, allow us to take shortcuts. May lead us to ignore information
Photo by quinn.anya

Theoretical models - E.g. WMM

are simplified, often diagrammatic representations, of a cognitive process

Computer models - represent cognitive processes

e.g. long-term memory = hard drive. working memory = RAM

Cognitive neuroscience

development of PET and fMRI enable cognitive neuroscience to improve understanding of the brain

Strength: The cognitive approach has many useful applications

explains dysfunctional behaviour and improves treatments for illnesses such as depression

Strength: The cognitive approach is scientific

conclusions are based on rigorous scientific methods and experimentation

Limitation: Rigidity of computer models

computers don't make mistakes, ignore available information or forget anything. Humans do all of this.

Limitation: Ignores emotion and motivation

the approach tells us how different processes take place but not why they do

Limitation: Laboratory studies lack ecological validity

the research fails to generalise to other settings e.g. tasks such as remembering random word lists