Professional Online Identity
Published on Mar 21, 2018
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MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
Professional Online Identity
What is it, where is it, and why does it matter?
Photo by Matúš Kovačovský
how often are you online?
Photo by Heather Zabriskie
why your online presence matters
Photo by colmbritton
blurring of identity
Photo by Clem Onojeghuo
mapping your online presence
are you a digital resident or visitor?
"they" know where you are
Photo by Ignacio Conejo
Social Media Screening
Social Media Screening
- 66% of employers use social media to screen candidates, 43% of employers use social media to check on current employees.
- 2018 survey (https://www.businessnewsdaily.com/2377-social-media-hiring.html)
What employers are looking for
- Information that supports their qualifications for the job (58%)
- If the candidate has a professional online persona (50%)
- What other people are posting about the candidate (34%)
Dangers signs
- provocative or inappropriate photos, videos or information (40%)
- info about drinking/using drugs (36%)
- discriminatory comments related to race, gender, religion, etc. (31%)
- links to criminal behaviour (30%)
- lied about qualifications (27%)
- screen name unprofessional: (22%)
Positive signs
- Creativity (34%)
- Candidate was well-rounded (31%
- could see a good fit within the company culture (31%)
- Candidate had interacted with company's social media accounts (22%)
- Candidate posted compelling video or other content (21%
my online identity
My professional online identity
- Blog - 13 years, 573 posts, 254,803 words
- Twitter - 12 years, over 4,000 followers. 44.9k tweets
- Linkedin - 11 years,831 connections
- Instagram - 2,475 posts, 224 followers
Photo by Rami Al-zayat
Untitled Slide
Photo by Got Credit
