PRESENTATION OUTLINE
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- Where are the boys clothes?!
- Too many GRAPHICS!
- Too many WORDS!
- TOO CORNY!!
Online BOYS clothing store
- Clothes WITHOUT graphics or words
- Hip, modern, trendy, stylish
- You’ll wish you could wear them too
- Feature smaller, independent labels, run, and handmade by fellow moms and dads
- Some larger brands
Rad boys clothes, handmade by rad moms
You won't find cartoons on our clothes. Your boys have enough character
Total Website Visitors
11,636
Top Conversion Sources
- Direct: Typing URL
- Google Ads
- Google Organic
- Snappic
- Instagram
- Facebook
- Email
- Instagram Shopping
2019 Strategy
- Prove concept
- Experiment with social ads
- Experiment with inventory #s
- Experiment with Partnerships
- Develop brand
2020 Strategy and Goals
- Increase "Boy mom" brand
- Increase Trunk Shows and Pop Ups
- More Brand Reps and Partnerships
- PR
- More Strategic Email Strategy
- Increase Paid Advertising
- Improve SEO
- Increase SALES
Boy Mom Business Partner
- Connect to Boy Moms
- Social Media Rockstar
- Trunk Shows
- PR and Partnerships
- Investment