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New Media ANZSOG 2014

Published on Nov 18, 2015

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PRESENTATION OUTLINE

1.

NEW MEDIA

AN AUSTRALIAN GOVERNMENT PERSPECTIVE
Photo by Locator
2.

GETTING ONLINE

NEWSPAPERS DOWN BY DOUBLE DIGITS
3.

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4.

OPEN GOVERNMENT

Photo by Mosman Library
5.

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6.

THREE PILLARS

INFORMING, ENGAGING, PARTICIPATING
Photo by Tobias Lindman
7.

INFORMING

AUSTRALIA.GOV.AU
8.

CAN WE BE FRIENDS

QPS MEDIA'S FACEBOOK PAGE
9.

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10.

LESSONS

  • Do it now
  • Trust staff
  • Integrate socmed - both ways
  • Be accessible
  • Use free platforms
Photo by mberry
11.

ENGAGING

12.

LESSONS

  • Content is king
  • Plan ahead
  • Respond to comments
  • Manage & meet expectations
Photo by joshua m. neff
13.

PARTICIPATING

14.

CAPACITIES

OFFICIAL, PROFESSIONAL, PRIVATE
Photo by Spielbrick Films
15.

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16.

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17.

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18.

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19.

LESSONS

  • Present facts
  • Maintain respect
  • Separate official from personal
  • Go where they are
  • Know when to stop
Photo by Peteris B
20.

OPEN DATA

21.

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22.

QUESTIONS

Photo by hannah takes pictures

John Sheridan

Haiku Deck Pro User
http://www.finance.gov.au