The Inconvenient Truth

What is the documentary about?

• An inconvenient truth is a documentary following the former USA Vice President, Al Gore.
• It shows Gore on his campaign trail, trying to educate the citizens of the United States about Global Warming.

Impact of the Documentary

• The documentary was well received, politically, around the world.
• In July 2007, Oxford University conducted an internet survey. 89% of people who took part agreed that the documentary made them more aware of Global Warming. 66% of people stated it had changed their mind about global warming.

Impact of the Documentary 2

• The most shocking figure is that 3/4 people said they had changed some of their habits, from watching the film.

Effectiveness of Documentary

• The documentary has been very effective, mainly because it has influenced people like Kevin Wall to create the "Live Earth" festival, 2007. The idea of the festival was to create awareness of the environment through entertainment.

Effectiveness of Documentary 2

• The UK government announced that between January and March 2007, a copy of the documentary would be sent to all British schools. The documentary was also placed into the Scottish science curriculum, showing the effect it had on the general public.

Target Audience of the Documentary

• The documentary is actually targeted at the people who may not care about the climate and the effects of Global Warming.
• The reason for this is that the documentary not only shows Al Gore's illustrated talk, but highlights the message Al Gore is trying to get across.

Conventions in the Documentary

• https://www.youtube.com/watch?v=6hFxG-8I0Go
• Archive Footage - In the clip above, Gore shows pictures and videos of areas that have been affected by Global Warming. The footage dates back to the 70's, showing Global Warming has always been an underlying problem.