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Slide Notes

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Understanding Demand Shifters

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PRESENTATION OUTLINE

INCOME AS IT RELATES TO NORMAL GOODS

Jake Butt gets draft to the NFL so his income goes up and his demand for high end cars went up because it's a normal good.

INCOME AS IT RELATES TO INFERIOR GOODS.

Mike lost his job so his demand for non name brand food will go up because they are inferior goods.

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CONSUMER EXPECTATION

There was a sale at Target buy one get of store brand chips the demand for those chips will likely increase. By the factor of the sale.

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POPULATION

There was a new town built in a old abandoned area. The demand for gas will most likely increase.

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CONSUMER TASTES AND ADVERTISING

There was a commercial for the new iPhone 7 on every tv in America. The demand for the iPhone will increase.

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