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Consumer Behaviour

Published on Feb 06, 2016

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PRESENTATION OUTLINE

1.

Consumer Behaviour

 
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2.

Value

  
Photo by MarkMoz12
3.

Goal

"SMART"
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4.

Income

  
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5.

Gross Income

  
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6.

Disposable Income

   
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7.

Discretionary Income

  
Photo by Philipp Lücke
8.

Why do we buy?

 
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9.

Conspicuous Consumption

 
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10.

Customs

  
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11.

Habits

 
Photo by Michael D. Dunn
12.

Safety

  
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13.

Lifestyle Promotion

  
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