10 Golden Rules of Blog Management

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• Let's look an easy step-by-step strategy to manage and even RE-PURPOSE your content in order to get you back on track. Once you have a structured plan for managing your blog you can focus on growing your online audience. Let's have a look at the 10 Golden Rules of Blog Management!

Define Your Target Audience

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• Demographics/psychographics
• Is it inspiring?
• Is it empathetic?
• Are you providing value?
• Utility X Inspiration X Empathy = Quality conten

Set Up A Writing Time

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• Practice EVERYDAY
• Try to schedule it at the same time each day
• Utilize this time to plan, write and be creative

Start Brainstorming

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• Find a place to organize your thoughts
• Let your brain run wild!
• Give yourself a time frame to just let your ideas flo

Start Researching

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• Choose topics of interest (your audience)
• Use Google Keywords for help using targeted research
• Use this information to start building the framework for SEO posts
• These ideas will be targeted to YOUR audienc

Build Your List

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• Begin with a core idea
• Channel that into different topics that will build buzz around your blog
• Brainstorm with keywords!
• Take these topics and transform them into compelling titles

Start an Editorial Calendar

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• Create a 30 day calendar
• Use a scheduling app to make it easier on you!
• Include the blog post topic, headline, brief description and the publish date

Write Your Post

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• Each of your posts needs to have 5 core identifiers
• 5
• Check each one off before you more o

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• Is it findable?
• Is it relatable?
• Is it understandable?
• Is it actionable?
• Is it understandable

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Publish Your Masterpiece

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• Now it's time to publish!
• Before you rush to hit send, there are 10 key steps to follow firs

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• Keywords Check
• Compelling Blog Title
• Great Introductio
• Core Content
• ULinks

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• Relevant & Usefu Content
• Edit/Format
• Images/Videos
• Clear Call to Action
• Post Optimization

Promote Like Crazy

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• Share EVERYWHERE!
• Become active on all social channels
• Step one is your blog - then Facebook, Twitter, LinkedIn, Mediu
• Work on creating that compelling headline, you are going to need it

Repurpose

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• (Blog post +Medium)= Article
• (Blog post + Canva) = [Infographic] hare to Pinterest
• (Blog Post + Tutorial) = YouTub
• The opportunities are endless

You Did It!

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• (Blog post +Medium)= Article
• (Blog post + Canva) = [Infographic] hare to Pinterest
• (Blog Post + Tutorial) = YouTub
• The opportunities are endless

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• Merely having an online presence is no longer sufficient in an age where everyone has the ability to write and publish freely. You need to generate, publish and promote content experiences that are pitched perfectly. If you follow the Golden Rules you are well on your way to establishing yourself as an expert in your niche!