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Retaining Your Clients Forever

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PRESENTATION OUTLINE

1.

Retaining your clients forever

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RETENTION STRATEGIES

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A RECIPE FOR RETENTION

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ASK FOR REFERRALS

  • They are more likely to stay as a customer
  • It will add to your business so retention is less of a concern
  • Every time they refer, they “buy” you again
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LEARN THEIR DISC STYLE

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ANTICIPATE THEIR NEEDS

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USE THE TOP CUSTOMER FORM

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TEACH YOUR PEOPLE TO USE THE RIGHT PHRASING

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MAKE SURE YOU FOLLOW THE TOP 10 ITEMS THAT REQUIRE ZERO TALENT

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DELIVER VALUABLE NEWS

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SEND A SMALL GIFT WITH YOUR LOGO ON IT

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Send personalized cards

  • Hand stamped
  • And addressed
  • Hand written
  • Thank them for the business and the relationship
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COMMUNICATION THEY PREFER

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FIND COMMON GROUND

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RAPID ASA AND HIGH FCR

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WHITE GLOVE TREATMENT CLIENTS

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TOTAL CONTACT OWNERSHIP

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BE A CONCIERGE

Kirk Armstrong