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How to Amplify Your Content Curation Strategy

Published on Mar 27, 2016

Are you having a tough time tackling your social media content curation strategy? Finding resourceful, relevant content to share with your audience day-after-day can be an uphill battle. Let’s discuss the building blocks of social media content curation and how you can use it to ignite your social media marketing strategy.

PRESENTATION OUTLINE

How to Amplify Your Content Curation Strategy

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What is Social Media Content Curation?

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What Are the Benefits of Social Media Content Curation?

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Social Media Content Curation Enhances SEO

Social Media Content Curation Establishes Thought Leadership

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Curated Content Builds Social Followership on Social Media

The Drawbacks of Content Curation

  • Content Curation Is Time Consuming
  • Not Enough Automation
  • No Credit for Traffic or Sharing
  • Ramping up Your Own Content Creation Efforts
  • Poor Quality Curated Content Leaves a Bad Impression
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The Right Way to Curate Content

  • Content Discovery
  • Content Distribution and Sharing
  • Content Optimization
  • Automate, Rinse and Repeat
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The Best Practices of Content Curation

  • Targeting a Specific Niche
  • Distribution and Automation
  • Add Value When You Share (Start a Fire)
  • Be Unique
  • Share Often and Give Credit
  • Publish to Omni Channels and Measure Your Results
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How Will You Use
Start A Fire?