May 19th Teleclass Rob Goyette
Published on Dec 14, 2015
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MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
Untitled Slide
Each participant emails their list and then is able to collect names and emails from the entire audience - based on the audience opting in for the participant's gift
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I added 150 names to my list yesterday as a result of participating - I hope to collect 2,000 names
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Finding JV Partners, the anatomy of a JV introduction call, and what materials you should have for your JV Partner
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Let'sSupportEach
Other.com
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I would like to focus on this last call of the month on Launches
It's what the big players do to bring in a significant percentage of their income
What: A Launch is the coordination of dozens or hundreds of JV partners all mailing their lists in the same time frame
Why: Launches work because of social proof and because launch partners can be competitive to win leaderboard contests
How: Here is a brief outline of how to plan your launch
(Remember the big goal is to have as many partners as possible send their people to you and to sell to those people)
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Step One: Decide what you will sell - including bonuses (and earlybird & fast action bonuses) and upsells
(ideally something you have proven with internal mailings or individual jvs - $997 - $1997 are great price points)
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Step Two: Choose Your Dates (6-12 months in advance is probably best) - prelaunch, cart open, cart close
Tell your merchant account
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Have a backup merchant account like PayPal you can switch to if there are problems
Step Three: Create Your Launch/JV Page : Program, Metrics, Commissions, Prizes
The more notice you give, the better your chances - consider eyejot
Step Six: Plan Your Prizes
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Step Seven: Prepare Your Promo Materials (emails to JV Partners) and Prelaunch Content (emails and social media to your and their Prospects)
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Emails should be sent to your partners and your own list every day (especially once cart opens)
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Step Eight: Prepare Your Sales Process and Delivery Process - including Analytics
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Step Nine: Test, Test, Test
Step Ten: Get partners to queue up your emails as soon as possible
Step Eleven: Prepare for a crazy few weeks - they almost never go as planned - something happens
1 Submitted Question Today
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Jane: My question revolves around building a course
1. Would you recommend taking a course, such as one run by Udemy FOR developers of Udemy courses?
OR, if not
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2. How long should each module be? eg 15 or 30 mins etc, broken up with activities eg filing out a workbook or doing research online.
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3. How to choose how much content goes into a particular course, or whether to break one course up into a 'curriculum'?
My situation is that I developed and ran a one-day (8hr) workshop that a consultant has since told me is actually enough content to comfortably make into two slightly shorter (6hr) days with a higher rate of retention and enjoyment for the participants.
In addition I have another approximately 18hrs of content that originally bought your training course to turn into automated content ... but I now realize I can run the whole program online!
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What I'm grappling with is how to best present the content so that it's not overwhelming for potential participants! However, I've chosen the content to be able to deliver the results prospective participants need to get the results "I believe" they are after.
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Let's work backwards - you want customers to get the best results and to consume your material.
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I agree too much material can make them shut down and never consume it.
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I like the idea of a 7 module course where each module has lessons
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