SMO TEAM - SOCIAL MEDIA OUTREACH TEAM

ATTENDANCE

• On the call: Claudia, Francesco, Christina, Danielle, Jonathan, Quinn

NEXT MEETING

• Once every three weeks
• Early Saturday Morning
• Tentative - 10-17-15 @ 10:30am is the next meeting

DISCUSSION QUESTIONS

• What are you observing on Solidarity's social media channels right now?
• What is working?
• What needs improvement?

FEEDBACK 1

• All candidates should share posts and information - increase their engagement and responsibilities in the political campaign - attend events with and/or in F.P.'s stead
• Solidarity's website is the HUB - information including links, flyers, news, and social media posts begin here FIRST, and then are subsequently shared over social media channels
• Action - add contributors to wordpress
• Action - inform council, candidates, team of new procedure

FEEDBACK 2

• Auto-post Solidarity news, events, and initiatives
• Make distinction btw solidarity social media vs. relevant social media of others
• Action - Create editorial calendar

FEEDBACK 3

• Candidates should write their viewpoints - posted on their blogs first - then reblogged on our blog (I.e. Diane Ravitch style)
• Action - find out who of our members has a blog - add to Wordpress blogroll - invite to guest post - reblogging
• Action - create UFT solidarity website badge to share with supporters - they can post to their websites

ROLES NEEDED

• Twitter moderator - (ask Eric S.)
• Meme generator - (ask Lucio)
• Info graphics?
• Tell My Story?
• Workshops/Webinars

WHAT IS OUR BRAND?

• Trustworthy
• Support teachers
• Change

SLACK CONCERNS

• Avoid negative language
• Remind users regarding public vs. private (channels vs. groups)

QUESTIONS OR COMMENTS